Since 2009, ABL has encouraged cities, towns and municipalities to recognize the important and vital role that these small businesses play within their local communities. This celebration recognizes the hard work, dedication, and accomplishments of independent package liquor store owners from across the United States.
Beverage alcohol retailers also serve as the face of the industry within the framework of the three-tier system. They interact directly with the consumer – not only in selling products, but also through providing consumers with an education of the various items available to them. This includes knowing where and how items are produced, as well as how best to enjoy and share them responsibly with friends and family.
Below, please find promotional materials you can use to show your support of Package Liquor Store Month. You can also show your support by using the hashtag #PLSMonth on Facebook and Twitter.